Round 31 You’ll Never Win, The Blame Game

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Stop Playing the Blame Game: Turn Lost Sales into Wins

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We've all been there. A deal falls through, and it's so easy to point fingers. "They didn't have the budget," "the advertising was misleading," "they just weren't serious." It's the blame game, and while it might feel good in the moment, it's a losing strategy.

This episode dives into why playing the blame game is a dead end, and how to shift your focus to what you can control – yourself.

The Lighthouse Lesson: You Can't Control Everything

Imagine a ship captain demanding a lighthouse change its course. Absurd, right? Yet, how often do we try to force external circumstances to change, instead of adapting ourselves?

Lost sales are a prime example. Blaming factors outside your control is a waste of energy. It's like yelling at the lighthouse.

Finding Value in the "Loss"

Instead of dwelling on what went wrong externally, ask yourself: "What could I have done differently?"

This is where the gold lies.

  • Identify the Tipping Point: Where did the interaction shift from a potential sale to a lost one?
  • Analyze Your Actions: What could you have said or done differently before that point?

Barney vs. Sam: Two Sides of the Same Coin

  • Barney the Blamer: Blames external factors, like misleading ads, and never learns from his mistakes.
  • Sam the Success: Focuses on his own actions, adjusts his approach, and ultimately closes more deals.

How to Turn "Loss" into "Learn":

  1. Resist the Blame Game: The first step is acknowledging your tendency to blame and actively choosing to stop.
  2. Self-Reflection: Honestly assess your role in the lost sale. Avoid being too harsh or too lenient.
  3. Utilize Resources: Revisit training, seek advice from mentors, and consume relevant content.
  4. Practice and Iterate: Implement changes and refine your approach based on feedback.

The Serenity Prayer for Sales:

"Find the serenity to accept the things you can’t change, the courage to change the things you can, and the wisdom to know the difference." 1  

1. morningstaronline.co.uk
morningstaronline.co.uk

Key Takeaways:

  • External factors are often beyond your control.
  • Focus on your own actions and how you can improve.
  • Lost sales are valuable learning opportunities.
  • Personal accountability is key to success.

The "One Two Punch": Focus on what you can change and find success.

Stop playing the blame game and start playing the game of self-improvement. Your sales will thank you.

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