Successfully Selling to Different Customer Types

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There’s a whole world of buyers out there and while everyone is a little different buyers do share common traits.

In this course you’ll discover:

  • how to recognize the type of buyer your communicating with;
  • how to make subtle adjustments to your style to make a stronger connection;
  • proven techniques for successfully selling to all types of buyers.

Impulse Buyers

Impulse Buyers

Watch the following presentation and discover:

  • … why people buy impulsively;
  • … how to tell if you’re talking with an impulse buyer;
  • … and the best way to approach an impulse buyer to make the sale.

Control Buyers

How to Make Control Buyers your Favorite Type of Customer

Watch the following presentation and discover:

  • … where control buyers are coming from so you have a better understanding and appreciation for their approach;
  • …how to tell if you’re interacting with a control buyer so you can respond appropriately;
  • …some ideas for successfully selling to control buyers!

Skeptical Buyers

How to Reduce Risk for Skeptical Customers

Watch the following presentation and discover:

  • … 5 simple ways to help skeptical customers feel more confident about doing business with you, your company and about trying your product.

Analytical Buyers

Analytical Buyers

Watch the following presentation and discover:

  • … how to recognize an Analytical Buyer;
  • … ideas for adapting your style;
  • … and the best way to sell to a buyer that’s Analytical by nature

Mirror Mirror On The Wall

Activity


Now that you’ve had a chance to learn about the four different types of buyers it’s time to look in the mirror!

What type of buyer are you? You may find that you’re sort of a hybrid of a couple of types of buyer types or that you really identify with one type strongly.

In the comments area below:

Indicate what type of buyer you are and how you like to be sold when you’re the customer. What do salespeople do that irritate you and what do they do that makes the buying process more enjoyable for you?

Take a look through some of the other comments and specifically at people who identify as buyers different then you. What can you take away from their likes and dislikes?

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