CalMax Product Certification

 CalMax

By the end of this course you will…

• …have heard and identified key elements from the CalMax radio ad
• …know the key ingredients and attributes that make CalMax unique and effective
• …have practiced the sales script and know how to use it with typical callers to successfully build value, deflect the most common interruptions and successfully overcome the most common objections.

 Course Curriculum

During this lesson you'll listen to the radio show and advertising your customer hears before they call. While reviewing the show use this worksheet to take notes and ensure you key in on important elements within the show. The worksheet will also help you complete the quiz at the end of this lesson. 

 Worksheet

CalMax Radio Show 

CalMax Presentation

Move through the following presentation and discover:

• What CalMax is,
• What are the key benefits of CalMax,
• Additional, important information you'll need to know to sell it to your customers.

Press the arrow to the right of the "PLAY" button to advance the slides. Use the arrow to the left of the "Play" button to go backward.

Press the arrow to the right of the "PLAY" button to advance the slides. Use the arrow to the left of the "Play" button to go backward.

Review the Sales Script

Listen to the mock sales call and follow along with the script to hear how elements of the script should sound. Pay special attention to key aspects of the sales process, heard outside of the script, such as supportive responses, and empathy, etc.

Listen to the Sales Call Here.

Review the Sales Script Here. 

Certification Quiz